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Posts Tagged ‘stereotypes’

So, I don’t know what year this would have been?

Maybe, 19-Oh-Racist?

The message seems clear. You want to get rid of rats, mice, bedbugs, flies or roaches? Buy a box of chinamen for 15 cents! They will eat you out of your problem. Ugh.

  

We are making fun of the diets of coolie-hat wearing asians, right? Good work agency du jour

But for in-depth analysis, let’s consult the expert…

Some say he invented the infomercial, but he has repeatedly denied it, although never under oath.  Others say he abhors tomato juice, but loves a Bloody Mary.  No matter, he is the Doctor, and he is preferred by your provider.

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So, tough sell…trying to make a language course into a sexy, interesting or otherwise note-worthy advert.

Hu-zzah! Learn On The Go language courses.

Body copy reads:

“They Used to Sacrifice People Here – If they start old habits, wouldn’t you like to talk them out of it?”

If this isn’t exactly racist, then at the very least it’s xenophobic. I’m not sure about the origins of this ad but I certainly wouldn’t be surprised if it were British. It smacks of their imperialistic disdain for the natives. Tut, Tut.

The alarms sounds (a scantily clad native bellows on his conch shell (Ahh-OOO-gah!)) beckoning to him and out from his hut stumbles… DOC AD!

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